Photochemical Smog as New Media
Perhaps photochemical smog is the only true new visual media of post World War II technological culture. It represents the high achievements in science and technology, combined with (synthetic) chemistry and sunlight. It modulates the light like advanced visual media should and embeds us in its augmented reality as we suck it into our lungs.
It encapsulates the mediatic cities of Los Angeles and Beijing, as encompassing surely as Hollywood’s machinery. Just like the material basis of technical media of more conventional kind – such as photography and film – it is chemical based. It is media the same as any photochemical process is about how light gets absorbed on our planet’s atoms and molecules.
But it’s new media, particular to the modern industrial age and the chemical reactions of more recent history. It feeds of industrial pollution and modern transport. It is about the screen as well – how the sunlight is offered this massive living chemical molecular screen on which to project its energetic images. A molecular aesthetics of an ecology of a dying planet.